Safer Sacramento Fentanyl Awareness Campaign

 

Chasnoff Media received three awards at the 8th Annual Shorty Awards in Los Angeles for its Safer Sacramento Fentanyl Awareness Campaign:

  • Silver Honor in Multi-Platform Campaign

  • Bronze Honor in Call to Action

  • Audience Honor in Call to Action

 
 

Chasnoff Media created, managed, executed and tracked a six-week fentanyl awareness campaign for Sacramento Department of Health Services, Substance Use Treatment and Prevention Services (SUPT). We crafted the campaign strategy, build the Safer Sacramento website, produced dozens of short-format videos for social media and online distribution, and designed billboards and transit stop posters. The following are a few samples from the campaign, which was a resounding success.

Learn more about the campaign and see the results.

Watch more videos on Safer Sacramento’s YouTube channel, or on the website.

You thought it was Xannie, you died from fentanyl, billboard

Billboard 1 – Xannie

You thought it was Oxy, you died of fentanyl, billboard

Billboard 2 - Oxy

You thought it was Xannie, you died from fentanyl, transit poster

Transit poster 1

You thought it was Oxy, you died from fentanyl, transit poster

Transit poster 2

You thought it was Perc, you died from fentanyl, transit poster

Transit poster 3

 
 

Watch more videos on Safer Sacramento’s YouTube page, or on their website.